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Reasons to Love Minnesota No. 26: The Future

A new kind of New Age shop

The Star Tribune has estimated that the Twin Cities metro area is home to approximately 20,000 witches and more than 230 covens, gracing the state with one of the densest concentrations of Neopagans in the country. The ninth annual Paganicon, a multi-day conference organized by Twin Cities Pagan Pride, took over Plymouth in March 2019. It hosted a festive Equinox ball and panels catering to Pagans, Wiccans, Heathens, Druids, and other folk practitioners.⁣⁣
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With all that magick comes an abundance of local and independently owned metaphysical and occult bookstores and New Age shops. The stalwarts of the scene include Present Moment, Magus Books, Eye of Horus, and Awakenings, but it’s one of the newest entrants that put a spell on us.⁣⁣

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The Future is a free-spirited artist market, Aquarian lab, and library in Minneapolis. Founder Lacey Prpić Hedtke has made the multidisciplinary space feel very of the moment: warm and welcoming, but not so woo-woo that it scares off the newly curious. The bijou boutique and apothecary sells a tightly curated selection of goods such as essential oils, sage bundles and incense cones, enchanting crystal jewelry, chrome altar bells, lunar calendars and tarot decks, organic lip paints and eye coal, herbal tonics and tinctures, and a very necessary Prince ‘zine (this is still MPLS, after all).⁣⁣ A stacked calendar of workshops and events, designed with “witchy women and queer and trans folk” in mind, cover a fascinating range of topics, from poisonous plants and how to use them to advanced mediumship. ⁣
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The coolest part? The Future is located in a pocket of South Minneapolis so jam-packed with witchcrafty, female- and artist-owned businesses (Punk Rawk Labs, Women’s Woodshop, Hair + Nails, The White Page), it has nicknamed itself the Witch District. If there was ever an acceptable reason to use the #blessed hashtag, this is it.

The Future
2223 E. 35th St., Minneapolis, MN; 612-470-7337.